Let’s Be Honest, You’re Being Judged
Instagram isn’t fair.
It’s visual.
And visual means aesthetic = perceived authority.
You could have the best product, the deepest insight, or the most integrity in your space.
But if your profile looks inconsistent, cluttered, or chaotic?
You’ve already lost.
Here are the five mistakes that silently erode your presence:
Mistake 1: Canva Templates with No Personality
Templates are a great tool.
But when you rely on free, generic ones with:
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Overused fonts
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Neon gradients
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Random emojis
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Awkward spacing
…it looks like you downloaded your brand from a meme page.
Templates should enhance your brand—not replace it.
Mistake 2: Every Post Looks Different
One reel with bold red subtitles.
One quote with a beige serif.
One carousel with a green grunge vibe.
You’re not being “diverse”—you’re being forgettable.
Brand inconsistency = confusion = loss of trust.
People don’t follow what feels messy. They follow what feels solid.
Mistake 3: Your Grid Has No Hierarchy
There’s no rhythm to your feed.
Every post screams equally loud.
Nothing feels intentional.
Good visual structure has contrast and flow.
You want some posts to pop, some to breathe.
You want your grid to guide the eye, not attack it.
Mistake 4: Fonts That Clash or Confuse
Mixing script, serif, sans-serif, and display fonts is like wearing four watches at once.
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Keep it clean.
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Use one headline font and one body font.
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Make sure they match your voice.
Your typography is your tone of voice, visually.
Mistake 5: Low-Resolution or Cropped Images
This should be obvious.
But blurry photos, pixelated screenshots, and off-center graphics scream:
“I don’t care enough to polish this.”
And if you don’t care, why should a potential client or follower?
The Solution: Make Your Aesthetic Reflect Your Value
Fixing these mistakes doesn’t require a rebrand.
It requires:
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Restraint
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System
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Taste
And most importantly: a standard.
Ask yourself:
“If this post represented my entire business, would I be proud of it?”
If not, start there.
Final Thought
In a world where everyone is selling something, your look is your leverage.
Instagram isn’t just content; it’s your showroom.
At Avramify, we help refine your Instagram’s visual identity so your authority isn’t questioned the moment someone lands on your profile.
Because you only get one glance, and we make sure it counts.
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