What to Do When Someone Googles You and Sees Nothing

Let’s be honest:
In today’s world, if you don’t show up online, you may as well not exist.

That sounds dramatic, but it’s how people think.
Clients, partners, investors, and even potential team members all do the same thing:
They search your name.

And if nothing shows up?
They don’t think “this person is private.”
They think:

“Is this person legit?”

The good news? You don’t need to be famous to fix it.
You just need to be intentional.

Let’s walk through what to do next.

1. Accept That You Already Have a Digital Reputation, Even If It’s Blank

The absence of information is still information.

If someone Googles you and sees nothing:

⏺ No LinkedIn

⏺ No site

⏺ No photo

⏺ No press

It doesn’t say, “This person is low-key.”
It says, “This person hasn’t built anything worth showing.”

And you know that’s not true.

So the real question becomes:
What do you want Google to say about you?

2. Buy Your Domain. Immediately.

This is the easiest credibility upgrade you’ll ever make.

Buy a domain like:

⏺ yourfullname.com

⏺ yourname.co

Even if you don’t build the site today, owning your name gives you control.
It tells Google (and everyone else): This person has a place online.

And it’s a subtle signal of professionalism that can’t be faked.

3. Set Up a One-Page Personal Site

Don’t overthink this. A simple, clean homepage with:

⏺ A headshot

⏺ A short bio

⏺ What you do / who you help

⏺ A contact link or “work with me” button

That alone can push you into the first Google results for your name.
It doesn’t have to be perfect.
It just has to exist.

4. Polish Your LinkedIn (It Ranks High)

LinkedIn is one of the first things Google shows so make it work for you.

Essentials:

⏺ A clear headline (“I help X with Y”)

⏺ A banner image that matches your field

⏺ A well-written “About” section (first-person or third it just needs to sound real)

⏺ Featured links or content if you have any

Even if you're not active, a strong static presence builds trust fast.

5. Get One Piece of Third-Party Proof

This is what shifts you from “invisible” to “interesting.”

Options:

⏺ A guest article

⏺ A podcast appearance

⏺ A press mention

⏺ A case study on someone else’s blog

Even a single external link builds perceived legitimacy because it tells Google (and people):

“Others trust this person enough to feature them.”

6. Control the Narrative Before Someone Else Does

When you’re quiet online, two things happen:

People fill in the blanks for you
Your competitors get more trust by default

This isn’t about ego. It’s about safety.
People hire who they trust. And they trust what they see.

So if your presence is blank, people don’t assume mystery.
They assume risk.

7. Show Up Where You’d Want to Be Found

Think like your client or colleague.
If they searched your name + industry, what would make you look credible?

Start small:

⏺ Write one article on Medium

⏺ Record a 2-minute video explaining your work

⏺ Do a guest Q&A on someone’s blog or Substack

It’s not about creating content forever.
It’s about creating anchors proof points that last.

Final Thought

Looking good online isn’t about chasing followers.
It’s about looking real, relevant, and ready when someone does what we all do:

Open a new tab.
Type in your name.
Hit “search.”

If you’ve built something meaningful offline, your online presence should reflect that.

Avramify helps professionals look established, visible, and high-trust before they even open their mouth.